App onboarding

One photo and you’re in

Onboarding screens for a small bank that was losing people at the ID check.

Client

Kinder Bank

Year

2024

Result

−31%

01 / 01 — App onboarding

01 / 01 — App onboarding

01 / 01 — App onboarding

The brief

The brief

Thirty-one percent of new customers left at the verification step. Legal needed the step; nobody needed the sentence.

Thirty-one percent of new customers left at the verification step. Legal needed the step; nobody needed the sentence.

What I did

What I did

I rewrote eleven screens with the product designer, tested three versions of the ID screen and kept the one that said how long it takes.

I rewrote eleven screens with the product designer, tested three versions of the ID screen and kept the one that said how long it takes.

−31%

drop-off at verification

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